News & Press

Understanding the Customer Through the Lense of Revenue Management

Understanding the Customer Through the Lense of Revenue Management

Marci Jacobs, VP of Sales and Revenue, shares about balancing high-tech and high-touch in hospitality as the key to enhancing customer experiences and driving revenue in today's data-driven world. "Our challenge is to recognize when high-tech applies, as well as high-touch, and empower our teams to engage and serve customers in the best ways possible."

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McNeill Announces the Opening of TownePlace Suites Memphis Germantown

McNeill Announces the Opening of TownePlace Suites Memphis Germantown

TownePlace Suites by Marriott Memphis Germantown is now open. Located at 7800 Neshoba Road, Germantown, the five-story, 111-room TownePlace Suites Memphis Germantown's amenities include a restaurant and rooftop bar which will open soon, a fitness center, indoor pool, and 6,000 square feet of ground floor retail.

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MHC Shares Renovation Details of Two Hotels

MHC Shares Renovation Details of Two Hotels

GERMANTOWN, Tennessee—McNeill Hotel Company announced renovations for two managed properties in Florida: the Home2 Suites by Hilton Destin and the Home2 Suites by Hilton Gainesville Medical Center. McNeill Hotel Company President Travis Murray announced the property improvement program.

Renovations are already completed at the Home2 Suites Destin, which is nearby public beaches and recreational attractions. Renovations are currently underway at Home2 Suites Gainesville Medical Center, which is two miles from the University of Florida campus and five minutes from UF Health Shands Hospital, Malcom Randall VA Medical Center, and UF Veterinary Hospital.

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The Need for Customized, Agile Third-Party Property Management

The Need for Customized, Agile Third-Party Property Management

Kim Knop, Director of Business Development, shares how McNeill Hotel Company provides client focused third party management services. "The best firms are adapting to this new world of property management, helping control expenses, while being responsive to owner needs, caring for guests in superlative fashion, and remaining genuinely connected to local communities."

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Marci Jacobs Joins MHC as VP of Sales and Revenue Generation

Marci Jacobs Joins MHC as VP of Sales and Revenue Generation

Germantown, TN- based McNeill Hotel Company (MHC) announced that hospitality industry veteran Marci Jacobs has joined the company to serve as Vice President of Sales & Revenue Generation. MHC President Travis Murray made the announcement.

In this role, Jacobs will be responsible for building an integrated approach to sales, digital marketing, and revenue generation to enhance collaboration and develop synergies among these functions at the corporate and property levels. Jacobs will also be intimately involved in organization-wide training activities and career development of McNeill personnel.

Jacobs has more than 25 years of hotel experience in direct selling, marketing, and revenue management. Prior to joining MHC, Jacobs was a Regional Director of Sales with Peachtree Group Hospitality Management, and before that, she was Regional Revenue Manager and Regional Director of Sales and Marketing with Aimbridge Hospitality.

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MHC Announces Scholarship to Honor Mark Ricketts

MHC Announces Scholarship to Honor Mark Ricketts

Germantown, Tennessee — June 2024 — McNeill Hotel Company (MHC) and McNeill Investment Group (MIG) today announced the establishment of the Mark A. Ricketts Memorial Scholarship at The University of Memphis Kemmons Wilson School of Hospitality & Resort Management.
Dedicated to the memory of Mark Ricketts, who co-founded McNeill Hotel Company in 2014 with Phillip McNeill, Jr., the scholarship will aid at least one undergraduate student, beginning in 2025, committed to a career in hospitality. A courageous and most loved leader, Ricketts passed away on November 2, 2022, after a brave battle with ALS. 

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Ocean Grove RV Resort - Top Campground in US

Ocean Grove RV Resort - Top Campground in US

Did you know that McNeill Hotel Company manages Ocean Grove RV Resort in St. Augustine Beach, FL? Campspot recently recognized Ocean Grove RV Resort as the number 3 property in the US out of 2300+ campgrounds on their marketing platform. Campgrounds were reviewed for key characteristics such as reservation data, ratings, park features, and Campspot Marketplace quality in order to create the annual list of award-winning parks.
You can see the list here: Campspot Awards
See what publications are saying.
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What Must We Trust? Avoiding Collisions Among Strategy, Insight and Data

What Must We Trust? Avoiding Collisions Among Strategy, Insight and Data

By Jennifer Driscoll Vice President of Revenue Management, McNeill Hotel Company | October 2023
Today, it is all about providing a rewarding and enjoyable experience for each guest. More than ever, and within the reasonable constraints of a given property type, that means allowing the guest to define what that experience should be like. As we have seen, the purposeful assembly of the wealth of hospitality data available to us today presents an excellent opportunity to better understand the forces driving occupancy and possible asking rates, as well as finer control of other areas of the guest visit. We are always learning and these systems, as offered by today's best vendors, continue to emerge. In the process, we are becoming more effective revenue managers, helping drive the bottom line and contributing in our own way to improved guest service.
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Strength in Numbers: The Importance of Being a Great Brand Partner

Strength in Numbers: The Importance of Being a Great Brand Partner

By Travis Murray, President, McNeill Hotel Company
Even though the United States boasts numerous exceptional independent hotels, approximately two-thirds of the country's 60,000 hotels are still associated with a brand. Additionally, the number of rooms being constructed for unaffiliated hotels was only around 30,000 at the end of last year, which is significantly lower than the 131,000 rooms being built for branded and franchised properties.
There are many compelling reasons for the predominance of branded properties, both in the United States and globally, some of which will be considered in this column. Click to learn more.

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Hoteliers Grapple with Business Travel Changes in the Hybrid Work Era

Hoteliers Grapple with Business Travel Changes in the Hybrid Work Era

Success in the hotel industry over the past few years has been gauged by reaching 2019 levels, back when things were “normal.” But as some trends such as hybrid work persist and business travel demand remains below where it was pre-pandemic, hoteliers have started to consider what “normal” looks like in 2023.
Whether this newfound bleisure travel is a short-term trend or not is yet to be determined, Jennifer Driscoll said. “Is it the new normal or is it not? But that’s the [point]; I don’t know if we know what normal looks like anymore. It’s ever-changing,” she said.

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Revenue Managers Question the Value of Group Business

Revenue Managers Question the Value of Group Business

NASHVILLE, Tennessee — Group travel demand has been on a steady path toward recovery over the past few years, but hotel revenue-management experts are starting to see some softness in performance, leading to some concerns about the future of the segment. In a round table hosted at the Hotel Data Conference, Jennifer Driscoll, vice president of revenue management at McNeill Hotel Company, said there have been fewer group booking leads recently, and to make matters even more strenuous for hotels, the expectations are rising.
“They’re starting to get much more aggressive with their asks. The rebates, the commissions, the concessions — all that kind of stuff is getting back to pre-pandemic, which then doesn’t help the bottom line,” she said. “You get a little bit of softness in the group leads that are coming, but now it’s going to be more costly for you to bring that business into the hotel.”
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The LIST Hotels Magazine

The LIST Hotels Magazine

It’s here: The List, HOTELS’ global survey of the top hotel companies in the world, ranked by total number of rooms in operation, as of December 31, 2022.

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Training is Key to Mitigating Risk

Training is Key to Mitigating Risk

Travis Murray is quoted for this article in Hotel Managment on the topic of Risk Management. Click to learn more about the role Training plays in mitigating risk.

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50+ Hotel Management Companies to Know in 2023

50+ Hotel Management Companies to Know in 2023


McNeill Hotel Company is listed among the Top 50 Hotel Management Companies in Lodging Magazine for 2023. Click the link to view the article.

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Pandemic Response Helps Expand Horizons for Human Resources

Pandemic Response Helps Expand Horizons for Human Resources


Valerie Bolton and Deanne Frame co-authored this article for Hotel Executive. They explore the lessons learned through the pandemic and evolution of Human Resource Management in recent years. Here is an excerpt: "With a distinct understanding of our mission of being people serving people, we were positioned well to build trust and cohesiveness between Human Resources and Operations. This allowed us to be more prepared and nimbler in navigating the pandemic." To learn more, click below.

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Short-Staffed Hotels Offer Career Growth to Hire Workers

Short-Staffed Hotels Offer Career Growth to Hire Workers


Valerie Bolton, Executive VP of Human Resources, is quoted in this article for the Wall Street Journal. She shares information about our Career Development program for our hotel employees. Click the links below to learn more.

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Hotels Ramp Up Recruitment, Retention Efforts Ahead of Busy Summer Travel Season

Hotels Ramp Up Recruitment, Retention Efforts Ahead of Busy Summer Travel Season


Deanne Frame, Director of Human Resources, was interviewed for this article that appeared in Hotel News Now. You can learn more about our recruiting efforts by clicking the links below.

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Hotels Need to Be Flexible, Communicative with Meeting Planners

Hotels Need to Be Flexible, Communicative with Meeting Planners


Kim Knop, VP of Sales and Marketing, is quoted for this article in Hotel News Now. Click to learn more about the relationship between hotels and meeting planners.

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How McNeill Remade Itself After the Loss of a Leader

How McNeill Remade Itself After the Loss of a Leader


Chris Ropko has faced two monumental challenges since taking the reigns at McNeill Investment Group: Steer the company through a strategic shift and try to fill the void left in the wake of founder Mark Ricketts' death.

Ropko, CEO of McNeill Investment Group and McNeill Hotel Company, said the shift in investment strategy marks the third iteration of the company since its founding nearly a decade ago by Ricketts and Phillip McNeill, Jr. The transformation was driven in part by a new capital partnership with Almanac Realty Investors.
Click the links below to view the video of the interview with Chris Ropko.
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Hotel Executives Stress Importance of Workplace Culture, Diversity

Hotel Executives Stress Importance of Workplace Culture, Diversity

Chris Ropko is quoted throughout this article for Hotel News Now. 
Ropko said hospitality is a tangible business with the ethos of personally serving another person.

“To extent that we can harness that technology and those advancements, not to act as a surrogate for the people or degrade or diminish the guest experience but to act as a productivity tool for our people — we embrace that wholeheartedly,” he said.

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Operational Shift: Less Paperwork, More Guest Attention

Operational Shift: Less Paperwork, More Guest Attention


At McNeill Hotel Company, technology powers a strategy to centralize back-office operations so property-level staff can focus on improving guest satisfaction. Travis Murray shares about the cost saving benefits of going paperless.

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Searching for a Motivated, Diverse Hospitality Work Force Hoteliers Must Lead With Culture

Searching for a Motivated, Diverse Hospitality Work Force Hoteliers Must Lead With Culture

Sussan Harshbarger's latest article appears in Hotel News Now. Excerpt: "At McNeill Hotel Company, we have a sincere interest in and commitment to each individual and her or his potential for career growth with us. Our employees make us a stronger company and allow us to succeed in providing better guest experiences."

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Public-space TVs blend entertainment, angst

Public-space TVs blend entertainment, angst

Travis Murray, president of McNeill Hotel Co., said TVs are essential in “activating” a lobby. A great sporting event or a big news story can bring people into the lobby to root for their team or to discuss what’s happening. He added that, increasingly, many guests don’t want to work in their rooms but will come down to the lobby to work.

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Design Tweaks in Select Service and Extended Stay Hotels

Design Tweaks in Select Service and Extended Stay Hotels

This is one of Mark Ricketts final articles that he worked on prior to his passing. He co-authored this with Brent McDowell. In this article, we will review some of these trends, including for select service and extended stay properties; and how cost to build and cost to operate considerations may interact with the less easy to define, but equally valuable goal of crafting a memorable stay for guests.

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Tribute to Mark Ricketts

Tribute to Mark Ricketts

It is with profound sorrow that we announce the death of our courageous and most loved leader, Mark Ricketts. Mark passed away on November 2, 2022, after a brave battle with ALS. To those who knew him, as a second-generation hotelier, Mark seemed born to a career in hospitality, with his personal and professional lives driven by a genuine sense of faith and devotion to the service of others...

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MBJ Shares Profile of Sussan Harshbarger

MBJ Shares Profile of Sussan Harshbarger

Memphis Business Journal shares a profile of Sussan Harshbarger, Chief Legal Officer, McNeill Investment Group. Harshbarger provides comments regarding her background and recent transition to McNeill Investment Group.

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Hoteliers Aim for the Right Rates in Negotiating 2023 Accounts

Hoteliers Aim for the Right Rates in Negotiating 2023 Accounts

Jennifer Driscoll was interviewed by Bryan Wroten for this article appearing in Hotel News Now. Jennifer shares about the challenges of this year's RFP season and the negotiations with our Corporate Accounts for 2023.

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McNeill Investment Group Listed Among Top Owners & Developers

McNeill Investment Group Listed Among Top Owners & Developers

McNeill Investment Group is listed among the top Multi-Unit Owners and Developers in the latest edition of Hotel Management. Click the link to view the article.

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Navigating the New RFP Season

Navigating the New RFP Season

Read the latest article by Jennifer Driscoll, VP of Revenue Management that we published in Hotel Executive. In this article, as we progress through RFP season, we will discuss some of the other-room strategies that...

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Sussan P. Harshbarger Named Chief Legal Officer

Sussan P. Harshbarger Named Chief Legal Officer

McNeill Investment Group (MIG), formerly McNeill Hotel Investors, has named veteran real estate investment and transaction attorney Sussan P. Harshbarger as a managing director and its new chief legal officer...

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McNeill Preserves Demand Mix, Broadens Business Plan

McNeill Preserves Demand Mix, Broadens Business Plan

Jennifer Driscoll, VP of Revenue Management, was interviewed for an article for Hotel News Now. The video and text can be viewed online by using the links below...

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McNeill Investment Group at Number 35

McNeill Investment Group at Number 35

McNeill Investment Group appears at number 35 on the list of Owners & Developers in the August 2022 edition of Hotel Business.

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Travis Murray Named as President of MHC

Travis Murray Named as President of MHC

McNeill Investment Group (MIG) has named Travis Murray as the new president of McNeill Hotel Company, a division of newly formed MIG.

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Jennifer Driscoll Responds to the Latest Increase in Gov. Per Diem

Jennifer Driscoll Responds to the Latest Increase in Gov. Per Diem

The lodging per diem rate increase is a mixed bag, said Jennifer Driscoll, vice president of revenue management at McNeill Hotel Company. It’s good that the rate increased after two years without increases, she said, but the $2 increase in nightly rates isn’t proportional to the needs of hotels. Labor costs have grown past 25%, and inflation has compounded over the past few years to 16%.
“A 2% increase is very hard, based on what we’re going through right know, and we don’t expect any of that to change into the next year,” she said.

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Q&A with Mark Ricketts

Q&A with Mark Ricketts

Mark Ricketts, Chief Culture Officer, McNeill Hotel Company, has been in the hospitality industry for as long as he can remember. Late last year, he was diagnosed with ALS, or amyotrophic lateral sclerosis, a progressive neurodegenerative disease that affects nerve cells in the brain and spinal cord. Hotel Business spoke with him about his career, the hospitality issues that are important to him and his legacy.

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Travis Murray Shares Sustainability Efforts

Travis Murray Shares Sustainability Efforts

Travis Murray, President of McNeill Hotel Company, shares some the sustainability efforts of our hotels. He is quoted in Hotel News Now in the article - Corporate Travel Planners Look for Specifics on Hotel Sustainability Efforts. "We know that business travel supports economic growth as it brings people together across national boundaries, and companies want to be able to do this while doing what is right for society and the environment."

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Is Now the Right Time to Build?

Is Now the Right Time to Build?

Brent McDowell, VP of Hotel Support was quoted in the latest issue of Hotel Management. Brent shares his thoughts on the current status of Hospitality Construction. 

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McNeill Investment Group names Tom Burdi as Managing Director, COO

McNeill Investment Group names Tom Burdi as Managing Director, COO

McNeill Investment Group (MIG), formerly McNeill Hotel Investors, has named hospitality and commercial real estate veteran Tom Burdi as a managing director and its new COO. With MIG, he will help develop and work with overall corporate and investment strategy, owner relations and fundraising, among other responsibilities.

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McNeill Investment Group Announces Leadership Reallignment

McNeill Investment Group Announces Leadership Reallignment

McNeill Investment Group (MIG), formerly McNeill Hotel Investors, today announced that CEO Phillip H. McNeill, Jr. will transition to the new position of Executive Chairman of McNeill Investment Group. In that role, he will oversee the Board and provide strategic direction to the company.
Concurrently, Chief Financial Officer Chris Ropko becomes Managing Director, Chief Executive Officer of McNeill Investment Group, with responsibility for the growth and strategic oversight of the company's restructured organization.

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McNeill Hotel Company Forms Joint Venture with Prospect Ridge

McNeill Hotel Company Forms Joint Venture with Prospect Ridge

Germantown, TN-based McNeill Investment Group (MIG), formerly McNeill Hotel Investors, has entered into a strategic partnership with Prospect Ridge, a national private equity real estate investor, and Fulcrum Hospitality, a hospitality investment operating partner, advisor and asset manager.

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The Importance of Culture in Growing Hotel Organizations

The Importance of Culture in Growing Hotel Organizations

To grow our organizations at this pivotal time in our industry, everyone must be rowing strongly and in the same direction. This will happen when we respect and understand each other better and welcome and help grow each person’s capabilities. This organizational culture becomes our brand, not based on a logo but a shared, living purpose...

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Lodging Magazine Spotlight

Lodging Magazine Spotlight

The hotel manager’s top priority for2022 is balance. A hotel manager seeks balance, not of the scales but the many spinning plates. Hospitality relies on meeting and exceeding guest expectations, achieving the ownership groups’ numbers, actioning brand initiatives, and most importantly maintaining employee morale. The hotel manager will do well to develop this balance with a dedicated focus on average daily rate. Are we priced right? With the right pricing model follows the mix of business. With pricing and mix in check, balance can be achieved.

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Hotel Management Ranking April 2022

Hotel Management Ranking April 2022

Hotel Management published the latest edition of the Top Management Companies for 2021. McNeill Hotel Company is ranked at #37.

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We Must Keep Our Own People Engaged in the Complex World of Guest Services

We Must Keep Our Own People Engaged in the Complex World of Guest Services

Mark Ricketts latest article explores the complexity of Guest Services and the people who deliver them. In this article, we will consider many of the challenges now faced by hotels of all types as they relate to the delivery of guest services, from extended stay and select service hotels to full service luxury properties; ways in which guests themselves are redefining the hotel stay; and ways in which we can eliminate as much as possible the gap between the full range of services that we must provide guests and the people whom we need and trust to fulfill those requirements.

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Lindsey Chang Joins McNeill Hotel Company

Lindsey Chang Joins McNeill Hotel Company

McNeill Hotel Company has hired accomplished industry executive Lindsey Chang to serve as the company's Vice President of Acquisitions and Capital Markets. Mark Ricketts, President and Chief Operating Officer, made the announcement.
As VP of Acquisitions and Capital Markets, Lindsey will be leading the company's acquisition efforts and working to raise both debt and equity capital on behalf of McNeill Hotel Company.

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Operational Structure Announcement

Operational Structure Announcement

Mark Ricketts and Travis Murray are pleased to announce the new operational management structure of McNeill Hotel Company. Sargis Mnatsakanyan, Matt McAtee, and Jesse Kremer are named as Regional Directors of Operations.

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Crucial Role of "Tech for Touch" in Modern Hospitality

Crucial Role of "Tech for Touch" in Modern Hospitality

Kim Knop, VP of Sales & Marketing and Ken Parish, Director of ECommerce and Sales Support co-authored this article.
Today's Internet-driven world of social media in all its forms has become a critical pathway to connecting with guests in today's world of hospitality sales and marketing and guest engagement. The connections may be technology-driven and virtual, but the established relationships and impact are real.

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Holiday Season Performance Lifts Hotel Operators' Expectations

Holiday Season Performance Lifts Hotel Operators' Expectations

Jennifer Driscoll is quoted in the article "Hotel Season Performance Lifts Hotel Operators Expectations" that appears on Costar.com. Click the link to learn more about the impact of the Holiday Season and it's impact on the forecast for 2022.

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Hotel Business Green Book 2022

Hotel Business Green Book 2022

McNeill Hotel Company is ranked at #44 among Owners & Developers in the Hotel Business Green Book 2022. Mark Ricketts shares insights regarding the success of McNeill Hotel Company during the pandemic. 

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